UEFA Champions League and Pepsi announced the super guest for the Final opening ceremony presented by Pepsi for the final of 66th edition set on May 29th 2021 at Estádio do Dragão in Porto between the two English super clubs Manchester City and Chelsea, starting 9pm (CET).
It’s the masked superstar marshmello, with a 6-minute virtual set, the headliner who will present a one-of-a-kind virtual six-minute set using the latest immersive technology, a big start for the UEFA Champions League final, broadcasted this year in over 200 countries.

Here you can find the trailer with football stars like Lionel Messi, Paul Pogba and Jadon Sancho inviting the mello!

8:50pm, this will be the start time of the UEFA Champions League 5th opening ceremony curated by Pepsi, mixing music, entertainment and sport worlds with high level performances from the biggest artists in the world.

Marshmello declared: “This really has been a year like no other. I’m looking forward to giving my sport, music, and pure entertainment fans a show like they have never seen. Thanks to Pepsi and UEFA, that is exactly what I am going to bring to the world – a performance that everyone can enjoy.”

“We are excited to be collaborating with Pepsi for another year, uniting music, entertainment and sport to delight fans all over the world,” said UEFA marketing director Guy-Laurent Epstein. “Our close partnership has had great success in bringing huge names and epic performances to the UEFA Champions League final, and we know that Marshmello will put on an unforgettable show.”

“While there might be fewer people in the stadium this year, there will be no less energy and excitement,” Natalia Filippociants, PepsiCo’s Vice President of Marketing for Global Beverages, commented. “Marshmello is the perfect artist to kick start this year’s UEFA Champions League final with heart-pounding joy and a set list filled with anthems of celebration that transcend genre, appealing to football and music audiences globally. Fans should watch for more exciting announcements – including some special guests – so stay tuned.”

 

About Matteo Villa

28y passionate guy about music, social media, digital marketing and infographics! I founded youBEAT in 2012 as manifesto of my passion for electronic music, with the aim of promoting artists and events. Graduated in Media Languages at UCSC in Milan (Università Cattolica del Sacro Cuore) with a thesis on the revolution of daily life with the streaming in entertainment and information.  Everyday more passionate and keen about data, tools and music insights and their connection in this everyday faster social connected world. From 2017-2023 A&R, Marketing and International Manager at EGO Music (www.egomusic.net). In 2024 I founded MAVIL, my artists&labels mgmt and promotion solo company!

View all posts by Matteo Villa →